Perfumerías Primor, founded in 1953, is a 100% Malaga family business that has experienced unstoppable expansion throughout Spain. We do not have franchises, all stores are self-managed. Perfumerías Primor has been endorsed by distinctions such as: – Best Perfumery in 2008 and again Best Perfumery in 2017. – Best evolution in 2004. – Indirect recognition by the OCU, such as the perfumery with the best prices in Spain. – 3rd in Spain in engagement in social networks in 1Q 2017. – Best selective perfumery in Christmas 2016 campaign by Google. Currently Perfumerías Primor consists of more than 90 stores that range from Malaga to Madrid through Granada, Córdoba, Seville, Barcelona … Our stores are located both at street level and in the main shopping centers of the Spanish geography. The innovative nature of the facilities and the search for new firms and concepts make Perfumerías Primor a benchmark in perfumery in our country.